You’ve put in the work. You’ve followed and been followed, you’ve tweeted and retweeted, you’ve been charming, witty and informative. You’ve followed the advice of social media savants and engaged, and it’s paying off in the form of Twitter followers and Facebook fans. But now that you have all these new people watching everything you do, how can you start making some money off it? Read the rest of this entry »
Where do little verbal blunders come from? Maybe you heard someone say something incorrectly when you were a kid, picked it up and couldn’t break the habit. Maybe you’re just not paying attention. We’ve already tackled some of the business world’s favorite grammar gaffes and why they matter in your business writing and social media, but here are some words and phrases many people get wrong when they’re speaking (and writing, too). Read the rest of this entry »
The Web just can’t stop talking about Google Plus, the new social network from the search engine giant. It’s being touted as a site that could unseat Facebook—no small task. As a NH Web design firm, we think of ourselves as social media early adopters, and we’ve been trying our new accounts. Here’s what we think Google Plus gets right (so far). Read the rest of this entry »
What do M&M’s, rock stars and good grammar have in common? More than you might think. Back when Van Halen began playing stadium shows, their contract rider famously called for a bowl of M&M’s in their dressing room – with absolutely no brown M&M’s.
This story is often used as an example of rock and roll diva behavior, but the truth is that it was an ingenious safety measure. David Lee Roth explained in his biography that if the band got to the dressing room and found brown M&M’s, they knew that the promoters hadn’t read the rider thoroughly. This tipped off Diamond Dave that the elaborate staging, the electrical system and all of the other technical specifics of the show were also suspect and possibly unsafe.
Bad grammar is like brown M&M’s for your marketing. It makes you look sloppy, and it’s a red flag about your professionalism. Read the rest of this entry »
Supporting a charity or cause is a great way for businesses to connect with their customers and show them that they really care about the local community.
So we were excited – as caffeine addicts, marketers, and members of the Seacoast community – to see a special offer from Popovers on the Square which will happen Wednesday.
As part of celebrating its fifth anniversary in business, the European bistro-style cafe will donate 50% of the price of each coffee-based product sold on Aug. 10 (from 7 a.m. – 11 p.m) to the cause of creating a memorial park for the African Burying Ground. Additionally, Popovers owner John Tinios will match every donation personally.
The African Burying Ground effort strives to memorialize those buried in a part of the city identified on a 1705 map as “Negro Burying Ground.” The area was paved over when the city expanded in subsequent years.
Coffins in the area at the intersection of Court and Chestnut streets were accidentally unearthed in 2003 by city workers. The city of Portsmouth has since formed a blue ribbon committee to create a memorial at the site.
To make a small donation to the effort, all you need to do is buy a coffee at Popovers on the Square, strategically positioned in Market Square, on Wednesday.
The promotion essentially means that 100% of all coffee sales on Wednesday at Popovers will be donated to the African Burying Ground. It is a generous offer from Mr. Tinios.
And be sure to tweet this, share it on Facebook, post to Google+ or share it in whatever way is going to spread the word. Download a flyer in support of the effort here.
If you’re not using the Internet to market your company and get found by prospects through search engines, please accept our invitation to join the 21st century.
We kid! But seriously, people want to pay you money for your services or products. Trouble is, they don’t see you when they search on Google for that thing your company provides.
Lucky for you, inbound marketing company HubSpot has published a free, downloadable ebook on Internet marketing. We checked it out and cribbed some of the best tips for you. An Internet marketing plan can be a lot to tackle on your own. We’re here to help so feel free to contact Vital with any questions.
If you’re an American Express customer, soon your Foursquare check-ins could unlock not only points and badges but cold, hard cash deposited straight into your AmEx account.
Some American Express card holders are already getting cash back when they check in at selected locations around New York City, and so far it’s been a success for everyone involved.
The initiative is simple–you just go online, sync your American Express card with your Foursquare account and start getting deals. For example, if you check in at clothing store H&M on Foursquare and spend $75, you earn $10 that goes straight into your American Express account. New duds, cash back and a chance to be Foursquare mayor? Sign us up. Read the rest of this entry »
