Vital Menu Toggle

 

Featured News Industry News, Trends, Opinions, Tutorials and more...

Award-Winning Vital Launches Best-In-Class Web Design for Top Tech Company Scripted

Every once in a while a website development project comes along that redefines the way we think about form and functionality. Not to say that all website development projects aren’t approached as special, but from time to time key factors align to create a website that stands out above all others.

Inbound Marketing vs. Outbound Marketing

inbound marketing vs outbound marketing Read More

Inbound Marketing - Inbound vs. Outbound: Why is inbound marketing better than outbound marketing? As CEO of a digital marketing agency and inbound marketing convert, I’m always reading about and being asked about the differences between inbound marketing vs. outbound marketing, or, more to the point, “Why is inbound marketing better than outbound marketing?” In case you can’t tell ...

Read More

Written by:

#UNH50k Challenge: Content Strategy And CRO When Everything Is On The Line

Content-strategy Read More

Content Marketing Strategy - The University of New Hampshire is in the midst of an exciting month-long challenge to increase alumni giving, and they leaned on Vital to make it happen. It’s the most expedited inbound marketing campaign Vital has ever put together, and converting donors was the name of the game. We Vitalians love UNH. We’ve got our share of Wildcat ...

Read More

Written by:

Award-Winning Digital Agency Vital Saves 38 Commutes in Corporate Commuter Challenge!

comm Read More

News & Culture - When our award-winning digital agency registered on the CommuteGreen website for the Corporate Commuter Challenge, we were committed to winning our category. With a total of around 25 employees, we were certainly at the very low end of the “Medium Company” category, which spanned companies from 16 employees to corporations of 199 employees. But gritty determination coupled ...

Read More

Written by:

The Importance of Typography, Part 3: Type Conceptualization and Your Website Design

Typography Read More

Brand Development - In Part 1 of this three-part typography series, we learned the basics about typefaces and fonts. In Part 2, we then addressed some of the basic how-to’s of choosing the right typeface for your next website project....

Read More

Written by:

Inbound Marketing Drives Leads: Bridging Divides Between Sales and Marketing

Inbound Marketing Read More

Inbound Marketing Strategy - Inbound marketing is the evolution of digital marketing and a term we all need to embrace. After years of working with all kinds of companies, there’s one thing we’ve noticed across the board: there is often a clear divide between marketing departments and sales teams—and sometimes it’s a MAJOR divide. Plain and simple, salespeople don’t want ...

Read More

Written by:

More Than Nerf Guns—Creating a Great Company Culture, Part 1: Core Values

CoreValues_Culture Read More

Blogs - “Culture” and “Core Values” are terms that get thrown around a lot in today’s version of corporate buzz word bingo—so much so that they run the risk of losing all meaning. But, just like an old adage that became ubiquitous because it was true, underneath these buzzwords can be found the success of companies that ...

Read More

Written by:

Your SEO Optimization Checklist: 9 Steps to Publish Successful WordPress Blog Posts

SEO-Optimization-Best-Practices-wordpress-posts Read More

Blogs - SEO Optimization is the key to enhancing a blog posts reach and readership. Like completing a puzzle, finishing a blog post feels damn good—and today, everyone’s using WordPress to get a piece of the action. But to ensure that your WordPress post has the best chance of being found, read and shared, you’ve got to ...

Read More

Written by:

What’s the Password? How To Better Protect Your Website From Hackers

blog-password-security Read More

Blog Design / Wordpress - We’ve all heard about the recent Target data breach that happened last December. Over 100 million people were possibly affected and among them was my wife who, like many others, had done some Christmas shopping at Target. It’s a fact of life that people are out there hacking into our systems with the intention of ...

Read More

Written by: