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Finding Your Ideal Inbound Marketing Agency

So you’re in the market to hire an inbound marketing agency? Luckily there are many effective strategies when it comes to selecting your new marketing partner. While the process of selecting a top inbound marketing agency is and should be an entirely organic experience, there are several elements you can consider when conducting your evaluation. This is important because learning how to create a rubric for evaluating inbound marketing agencies will ultimately be critical to your eventual and overall inbound success.

What Moves Us: Web Design Inspiration Vol. 2

What Moves Us Web Design Inspiration Volume 2 Read More

Graphic Design - What Inspires Our Website Design Process As a designer for Vital Design, a top web design company based in Portsmouth, N.H. and Boston, MA, I firmly believe creativity plays a major role in the collaboration I have with all of my creative teammates....

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Online Lead Generation Through Your Website: A Guide For B2B Companies

Online Lead Generation Through Your Website: A Beginner’s Guide For B2B Companies On How It All Works Read More

Conversion Rate Optimization - How to Generate Leads Online By Better Understanding Your Website’s Potential Is your website driving leads for your business? Real leads that your sales team can close? Most B2B companies struggle with the strategy of online lead generation through their website. They’re unsure where to begin, or how to begin. But like all companies, they ...

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Vital Welcomes Halie Olszowy and Nicole O’Shaughnessy

Halie Olszowy and Nicole O’Shaughnessy Read More

News & Culture - Vital is super excited to welcome to the team Social Media Assistant Halie Olszowy and Content Marketing Specialist Nicole O’Shaughnessy. Halie Olszowy is a recent graduate from the University of New Hampshire and is just beginning her professional career with Vital. With a degree in Sociology, Halie spent much of her college experience writing and ...

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Scripted’s Website Development : A Client / Agency Story

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User Experience Design - Award-Winning Vital Launches Best-In-Class Web Design for Top Tech Company Scripted Every once in a while a website development project comes along that redefines the way we think about form and functionality. Not to say that all website development projects aren’t approached as special, but from time to time key factors align to create a website that ...

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Inbound Marketing vs. Outbound Marketing

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Inbound Marketing - Inbound vs. Outbound: Why is inbound marketing better than outbound marketing? As CEO of a digital marketing agency and inbound marketing convert, I’m always reading about and being asked about the differences between inbound marketing vs. outbound marketing, or, more to the point, “Why is inbound marketing better than outbound marketing?” In case you can’t tell ...

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#UNH50k Challenge: Content Strategy And CRO When Everything Is On The Line

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Content Marketing Strategy - The University of New Hampshire is in the midst of an exciting month-long challenge to increase alumni giving, and they leaned on Vital to make it happen. It’s the most expedited inbound marketing campaign Vital has ever put together, and converting donors was the name of the game. We Vitalians love UNH. We’ve got our share of Wildcat ...

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Award-Winning Digital Agency Vital Saves 38 Commutes in Corporate Commuter Challenge!

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News & Culture - When our award-winning digital agency registered on the CommuteGreen website for the Corporate Commuter Challenge, we were committed to winning our category. With a total of around 25 employees, we were certainly at the very low end of the “Medium Company” category, which spanned companies from 16 employees to corporations of 199 employees. But gritty determination coupled ...

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The Importance of Typography, Part 3: Type Conceptualization and Your Website Design

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Brand Development - In Part 1 of this three-part typography series, we learned the basics about typefaces and fonts. In Part 2, we then addressed some of the basic how-to’s of choosing the right typeface for your next website project....

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