If you’re not using the Internet to market your company and get found by prospects through search engines, please accept our invitation to join the 21st century. We kid! But seriously, people want to pay you money for your services or products. Trouble is, they don’t see you when they search on Google for that thing [...]

If you’ve been thinking that it’s time to add Twitter to your business’ marketing toolkit, inbound marketing company HubSpot has a great (and free) ebook about getting started with Twitter for your business. (Vital has been using Twitter for business since 2008.) It’s packed with great tips, but it’s 40 pages long. Don’t have time for that [...]

Creating a full vehicle wrap can be a daunting task for a designer. They just seem so complicated, particularly placing them on these fancy new futuristic models. Luckily, there is a wealth of helpful hints and tutorials online, and in keeping with the Web tradition of Vital helping out our fellow graphic designers, here is [...]

An essential component of any business is relationships. It’s who you know and how you can help each other. Relationship building is how my employer, The Music Hall, does business. But that’s only half the circle. If you go into a relationship with the understanding that by helping each other, everyone benefits, then you are [...]

Is it time to get your website updated? Don’t let it go stale with old content.

It’s vital to leverage your existing brand strengths. Take time to consider this before you hire some art school grad who never bought a carton of orange juice to make visual or graphic adjustments to your life’s blood.

It’s crucial to make a good impression with your logo. Here’s five things to consider when creating or revising your logo.